Studio 7C

Virtual Design and Construction (VDC)

Virtual Design and –Construction is a fundamental change in the construction industry. Traditional processes are replaced with a data-centric approach that increases the efficiency of the building process.

Major changes in business processes and -procedures are known to cause fear. People are afraid to leave familiar territory, get left behind or become obsolete. A natural reaction to ignore, stall and ostracize the change, which can cost a company business opportunities, a competitive edge and reputation.

We created this video for our client Webcor Builders as an internal and external marketing tool to help replace that fear of Virtual Design and –Construction with understanding, excitement and hope.

Many people have helped with the creation of this movie. I want to thank each one of you for your hard work and dedication, for your creativity, passion and ideas, and for your spirit of making things happen and doing remarkable work. I appreciate you:

Michael Brown, Alan A. Chun, Juani Fernandez, Joanne Filipas, Kurt Forsegren, Rich Gangitano, Frank Haase, Christian Hedberg, Blair Hinojosa, David Hungerford, Clay Kempf, Duston Leary, Todd Mercer, Anne Merics, Jocelyn Mezofenyi, Pete Rainier, Peter Sosnowski, Jansen Tredway, Sven Van der Sluis, Roy Wanguhu and Matt Zwetzig.

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