How it’s done:
Step 1: Story
In a way, a business is a little bit like a person, isn’t it? It needs an identity so people can understand it and relate to it: A personality, characteristics, a soul. A voice, features and a style. A purpose and a story and a community: The people it matters to.
We create or refine this identity as a first step.
Step 2: Structure & Information Architecture
A mindmap and wireframe outlining:
- Website pages
- Purpose & message of each page
- Content sections of each page
(Pictures, video, copy, graphics, functions, forms, actions, buttons…)
- Navigation labels and -order
Step 3: Design & Layout
For inspiration, we review existing websites and templates, and define a general design- and layout idea. Next, we create a mockup for you to review. We edit and refine the mockup until it’s everything you dreamed it to be.
Step 4: Creating Content
Photography, video production, copywriting, graphics, forms…
Step 4: Coding
Optimized for Search Engines, Clean Code, Responsive, Browser-Compliant
Step 5: Launch